Clothes Make the Guardian: Fashion and femininity in the Sailor Moon franchise

The silhouettes and clothing styles from the original 1990s Sailor Moon anime, as well as the manga, are consistent and intentional. What is feminine becomes something powerful. Unfortunately, this idea doesn’t carry through to much of modern Sailor Moon media. The new adaptations betray the purposeful fashion of the original series in a way that undermines the story’s overall gender commentary.